Value Proposition Canvas
The Value Proposition Canvas makes explicit how you are creating value for your customers. It helps you to design products and services your customers want.Download
Tips & Tricks
- Remember to create your business model first. Use the Business Model Canvas Tool
- Try to be in your customer's shoes. The better you understand them, the more you'll come up with ideas on how to create value
This tool helps you answer the following questions
What basic needs is your customer trying to satisfy?
What emotional jobs is your customer trying get done?
What functional jobs is your customer trying get done?
What social jobs is your customer trying to get done?